Nomani Investment Scam Surges 62% Using AI Deepfake Ads on Social Media

Nomani Investment Scam Surges 62% Using AI Deepfake Ads on Social Media

The Nomani investment scam has increased by 62% in 2025, according to ESET, expanding beyond Facebook to platforms like YouTube and employing increasingly realistic AI-generated deepfake videos. ESET blocked over 64,000 unique URLs associated with the scam this year, primarily targeting users in Czechia, Japan, Slovakia, Spain, and Poland.

Why This Matters

Current fraud detection models struggle to keep pace with rapidly evolving AI-driven scams. Ideal models assume static fraud signatures, while attackers now dynamically generate content, reducing detection rates and increasing financial losses; Reuters estimates Meta earned $16 billion in 2024 (10% of global revenue) from ads including those from threat actors like Nomani.

Key Insights

• 62% increase in Nomani scam activity: ESET, 2025
• Deepfake realism improvement: Attackers are enhancing deepfake video quality, reducing unnatural movements and improving A/V synchronization.
• Legitimate ad tools abused: Threat actors leverage social media ad frameworks (forms, surveys) to harvest victim information, bypassing traditional phishing detection.

Working Example

(Silently omitted, as no code examples are present in the provided context)

Practical Applications

• Use Case: Meta’s ad platform is exploited to distribute Nomani scam ads, generating significant revenue despite policy violations.
• Pitfall: Relying solely on URL blacklists is ineffective against dynamic campaigns that rapidly deploy and rotate URLs.

References:

• https://thehackernews.com/2025/12/nomani-investment-scam-surges-using.html